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Belle Sim | Senior Graphic Designer
Logo Animation
DARK_LIGHT_BG1.gif
LIGHT_DARK_BG1.gif
Comp 2.gif
Comp 1_2.gif
RECOTECH_LOGO_DARK.png
Rebranding,
Brand Guidelines

2023

RECOTECH is a climate tech startup, whose name is derived from the words 'resource', 'ecology' and 'technology'. pool is a platform used within RECOTECH.

The brand wanted more focus placed on its technological aspect than its environmental aspect, aspiring for a digital-first, minimalist image.

I animated the brand's new logos, and designed their new business cards, brand guidelines and key visuals.
Key Visuals
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Business Card
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LIGHT_BACK.png
LIGHT_FRONT.png
LIGHT_BACK.png
LIGHT_FRONT.png
LIGHT_BACK.png
LIGHT_FRONT.png
Brand Guidelines (RECOTECH)
Brand Guidelines (pool)

© 2025 by Belle Sim. All rights reserved.

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